Our process begins with a thorough analysis of your e-commerce industry and competitors. We dive deep into the specific phrases and terms that potential customers are using to find products like yours. We don’t just target any keywords; we focus on those that are highly relevant and impactful.
For instance, while high-volume keywords with over 100,000 monthly searches may seem attractive, they are often too competitive. Instead, we concentrate on mid-range keywords that strike a balance between search volume and competition. This approach helps you target keywords that are more likely to drive qualified traffic to your site. Additionally, using keywords in product titles and descriptions that match common customer queries can significantly improve your click-through rates.
Effective keyword research is the foundation of successful e-commerce SEO. By identifying and targeting long-tail keywords—which account for 70% of all online searches—we ensure that your products are visible to the most interested shoppers. This strategic approach not only helps you reach your target audience more effectively but also drives higher-quality traffic and boosts your store’s overall performance.
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We will show you exactly what content you should write to make it to the top of search engine results and drive the traffic you want.
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